We Are Legends

We Are Legends is PUMA’s first employee-led collective of Black creatives that celebrates Black culture through design and fashion. A name as well as an affirmation, We Are Legends aims to empower a new era of Black creatives through their three pillars of community, education, and donation. Their latest collection, WRK.WR, is inspired by the global, unifying force of the working class. Across the world, blue-collar workers power our everyday. This collection explores the intersection of fashion and function through stylish workwear pieces and designs catered to both the day shift and the night shift.